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Organizational Mission

In partnership with the government, development partners and the private sector, SMC’s overall mission is to improve the health and wellbeing of women, children and families through social marketing of products and services in family planning, maternal and child health, nutrition, and other socially beneficial areas.

Enterprise Mission

The mission of SMC Enterprise Ltd is to support SMC to grow as a successful social enterprise by making surplus funds from profitable operations available for investment in program operations designed to enhance social good.

Organizational Vision

SMC’s vision is to be a world-class social enterprise recognized for its contribution to the advancement of social marketing thoughts, principles and practices that aim to better the health and wellbeing of women, children, families and the society.


Profit must primarily contribute to social betterment


SMC Enterprise Ltd (SMC EL), a for-profit subsidiary of Social Marketing Company, held its 1st Annual General Meeting on April…_read more
SMC Enterprise Ltd (SMC EL) signed an agreement with the pharmaceutical company Julphar Bangladesh Ltd._read more