Bangladesh Brand Forum (BBF) has organized the 15th edition of `Best Brand Award' for the year 2023 in a ceremony at the Hotel Pan Pacific Sonargaon, Dhaka on December 23, 2023. ORSaline-N has been acknowledged as the ‘Best Oral Saline Brand' in FY 2023. The brand secured this esteemed recognition for the fifth consecutive year. This notable achievement stands as a testament to 39 years of unwavering commitment to saving countless lives.

Additionally, ‘Joya' has achieved the distinction of the Best Brand Award Bangladesh 2023, securing the position of the second-most-loved brand in the sanitary napkin category, surpassing competing brands. Joya received this prestigious recognition for the third time. This year, the award was presented to 40 brands under 40 different categories. BBF has been initiated this award event in 2008 which has now become the signature and leading branding recognition in Bangladesh.

BBF hosted the 7th edition of the widely acclaimed "Digital Marketing Award" on December 09, 2023 at the Hotel Pan Pacific Sonargaon in Dhaka. The Valentine's Day Facebook campaign of Sensation condom, ÒQovq QovB wkniYÓ was awarded in the category of ‘Best User Generated Content'. This campaign achieved around 2.3 million impressions and 1.2 million engagements.

Source: Newsletter-47 (October-December), 2023