‘Joyeeta Onneshone Bangladesh’ is a government-initiated program by the department of Women Affairs under the policy guidance of Ministry of Women's and Children Affairs. The award carries invaluable recognition from the Government of Bangladesh (GoB) to encourage women who face odds and challenges confidently to survive in the society. Every year on 9th December, on the occasion of ‘Rokeya Day’, GoB recognizes few women for their success and contribution in particular areas including economics, social development, education, employment, successful mother, and prevention of repression.

In 2020, three Gold Star Members (GSMs) under the USAID-supported Notun Din Program received this prestigious award.

Ms. Fatema Begum, a young GSM from Akhaura Upazila under Brahmanbaria district, received the Joyeeta Award for being a successful women entrepreneur under the category ‘economics’.

Ms. Jesmin Sultana, from Kulaura Upazila under Moulvibazar district, was very poor before starting her business as an entrepreneur in 2013. She has been selected under the ‘economics’ category and being honoured with the Joyeeta Award for her excellent role at the community level in her own village.

Ms. Nilufa Akter, a GSM of Pakundia Upazila under Kishoreganj district achieved Joyeeta Award for her success in the ‘prevention of repression’. She made herself one of the greatest examples of bravery as a combatant against repression. She was awarded from both the Upazila and district level and nominated for the division level.